[Job-32038] Senior Adoption Lead, Brazil

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At CI T, we help large enterprises transform the potential of AI into real business impact with AI Deployment, AI-native execution, and tech-integrated business solutions. With 30 years of experience in technological transformation, we accelerate innovation with expertise in Agentic SDLC, Application modernization, Data AI, Martech and Business strategy. We are 8,000 CI Ters across more than 25 countries, collaborating to build solutions with real impact. AI is already part of how we work, evolve, and innovate every day. We are looking for an Adoption Lead to drive user adoption, engagement, and change management for a portfolio of enterprise digital products used by a global client across multiple regions, segments, and personas. You will own the adoption and change strategy end to end: define what success looks like, measure it, and work with Product, Design, and Engineering to turn insights into prioritized actions that make the products something users want to use. You'll work in a SAFe/Agile environment alongside the GPM, Product Owners, Digital Strategist, Lead Designer, RTE, and business stakeholders. What you'll do Define and execute the adoption and change management strategy for the product portfolio. - Build the product desirability strategy (basic needs, performance needs, and delighters) together with the GPM, PO, Digital Strategist, and Lead Designer. - Define and run the AARRR (Acquisition, Activation, Retention, Referral, Revenue) framework with the GPM and Digital Strategist. - Set up KPI tracking for usage, adherence, adoption, and simplification with the Engineering team, then monitor these indicators with analytics tools such as Piano, Power BI, and Microsoft Clarity. - Produce regular adoption reports and present insights and recommendations to product and business stakeholders. - Map and prioritize features by persona, region, segment, and offering, and coordinate with PMs, Designers, and Tech Leads to prioritize actions and features based on the desirability strategy. - Work with the Lead Designer and GPM/PO to identify and reduce friction across user journeys. - Plan and execute communication and training for product rollouts, including a communication calendar, reusable templates, and targeted adoption campaigns. - Engage directly with end users to collect feedback, understand their needs, and build advocacy for the products. What we're looking for Fluent French (required), plus fluent English for day-to-day work with global stakeholders. - Proven experience in product adoption , change management, digital transformation, or customer success for digital products in a corporate environment. - Hands-on experience defining and tracking product KPIs, and turning data into clear, actionable reports for different audiences. - Familiarity with product analytics tools (Piano, Power BI, Microsoft Clarity, Google Analytics, or similar). - Knowledge of product growth frameworks such as AARRR and the Kano model (basic needs, performance needs, delighters). - Experience planning communication and training campaigns for large, distributed user bases. - Comfortable working in Agile/SAFe environments with multiple product and business stakeholders. - Strong communication, facilitation, and stakeholder management skills, with the ability to influence prioritization without direct authority. Nice to have - Background in UX research , service design, or digital marketing. - Experience working with multinational clients across different regions and cultures. Our benefits: Health and dental insurance Meal and food allowance Childcare assistance Extended paternity leave Partnership with gyms and health and wellness professionals via Wellhub (Gympass) TotalPass; Profit Sharing and Results Participation (PLR); Life insurance Continuous learning platform (CI T University); Discount club Free online platform dedicated to physical, mental, and overall well-being Pregnancy and responsible parenting course Partnerships with online

在CI T，我们通过AI部署、AI原生执行和技术集成的业务解决方案，帮助大型企业将AI的潜力转化为真正的业务影响。凭借30年的技术转型经验，我们在Agentic SDLC、应用现代化、Data AI、Martech和业务战略方面的专业知识加速创新。我们在超过25个国家拥有8，000名CI Ters，协作构建具有真正影响力的解决方案。AI已经成为我们每天工作、发展和创新的一部分。我们正在寻找一位采用负责人，负责推动用户采用、参与度和变革管理，管理一个由全球客户在多个地区、细分市场和用户画像中使用的企业数字产品组合。您将端到端负责采用和变革战略：定义成功的样子，衡量它，并与产品、设计和工程团队合作，将洞察转化为优先行动，使产品成为用户想要使用的东西。您将在SAFe/敏捷环境中与GPM、产品负责人、数字战略师、首席设计师、RTE和业务利益相关者一起工作。您将做什么为产品组合定义并执行采用和变革管理战略。- 与GPM、PO、数字战略师和首席设计师一起构建产品吸引力战略（基本需求、性能需求和愉悦因素）。- 与GPM和数字战略师一起定义并运行AARRR（获取、激活、留存、推荐、收入）框架。- 与工程团队一起建立使用、遵循、采用和简化方面的KPI跟踪，然后使用Piano、Power BI和Microsoft Clarity等分析工具监控这些指标。- 生成定期采用报告，并向产品和业务利益相关者展示洞察和建议。- 按用户画像、地区、细分市场和产品映射并优先排序功能，并与PM、设计师和技术负责人协调，根据吸引力战略优先排序行动和功能。- 与首席设计师和GPM/PO合作，识别并减少用户旅程中的摩擦。- 规划和执行产品推广的沟通和培训，包括沟通日历、可复用模板和有针对性的采用活动。- 直接与最终用户互动，收集反馈，了解他们的需求，并为产品建立倡导。我们在寻找什么流利的法语（必需），以及流利的英语，用于与全球利益相关者的日常工作。- 在企业环境中，拥有数字产品采用、变革管理、数字化转型或客户成功的丰富经验。- 具有定义和跟踪产品KPI的实操经验，并能将数据转化为面向不同受众的清晰、可操作的报告。- 熟悉产品分析工具（Piano、Power BI、Microsoft Clarity、Google Analytics或类似工具）。- 了解产品增长框架，如AARRR和Kano模型（基本需求、性能需求、愉悦因素）。- 具有为大型分布式用户群体规划沟通和培训活动的经验。- 能够在敏捷/SAFe环境中与多个产品和业务利益相关者舒适地工作。- 强大的沟通、引导和利益相关者管理技能，能够在没有直接授权的情况下影响优先级排序。加分项- 具有UX研究、服务设计或数字营销背景。- 具有与不同地区和文化背景的跨国客户合作的经验。我们的福利：健康和牙科保险餐食和食品津贴育儿援助延长陪产假通过Wellhub（Gympass）TotalPass与健身房和健康专业人士合作；利润分享和成果参与（PLR）；人寿保险持续学习平台（CI T University）；折扣俱乐部致力于身体、心理和整体健康的免费在线平台怀孕和负责任育儿课程与在线平台合作

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