Manager, Loyalty Program Operations

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At DraftKings, AI is becoming an integral part of both our present and future, powering how work gets done today, guiding smarter decisions, and sparking bold ideas. It’s transforming how we enhance customer experiences, streamline operations, and unlock new possibilities. Our teams are energized by innovation and readily embrace emerging technology. We’re not waiting for the future to arrive. We’re shaping it, one bold step at a time. To those who see AI as a driver of progress, come build the future together. The Crown Is Yours As a Manager, Loyalty Program Operations, you’ll help shape how DraftKings Rewards delivers value to our players and drives business performance. You’ll connect player behavior, program performance, and business insights to identify opportunities that strengthen engagement and drive meaningful improvements across our offerings. Working closely with our Analytics, Finance, and Loyalty Operations teams, you’ll turn complex data into actionable recommendations and help bring program enhancements to life. Your work will influence how our loyalty program evolves, balancing a rewarding player experience with long-term business impact. What you’ll do as a Manager, Loyalty Program Operations Develop a deep understanding of DraftKings Rewards, including program tiers, earning and redemption mechanics, milestones, and benefits. Serve as a trusted resource for questions about program mechanics and performance across our offerings. Track program health through key performance indicators measuring player engagement, tier progression, reward utilization, and business impact. Partner with the Analytics team to validate data and strengthen performance reporting. Analyze player behavior, program performance, and loyalty initiatives to identify opportunities for improvement, measure effectiveness, and recommend enhancements. Assess reward costs, utilization, and program economics alongside Finance and Analytics to inform decisions that balance player value with business performance. Drive the execution of loyalty program enhancements by coordinating operational requirements, testing, launches, and issue resolution with cross-functional teams. Shape investment priorities by building data-backed business cases for loyalty innovations and enhancements, connecting player needs, expected business impact, and implementation considerations. Leverage artificial intelligence (AI) tools and automation to improve the speed and accuracy of analysis, monitoring, documentation, and operational workflows while validating outputs against trusted data sources. What you’ll bring At least 5 years of experience in loyalty programs, rewards, program operations, or consumer analytics, with a track record of using data to inform business decisions. Strong analytical and problem-solving skills, including proficiency in SQL and the ability to independently query, investigate, and validate data to answer complex business questions. A solid understanding of loyalty program economics, performance measurement, and experimentation, with the ability to evaluate program effectiveness and identify opportunities for improvement. Experience using AI tools and automation to improve analytical efficiency, streamline processes, and support decision-making while maintaining a strong focus on accuracy. Strong operational judgment and attention to detail, with the ability to anticipate challenges, understand system dependencies, and translate ideas into actionable requirements. Excellent communication and collaboration skills, with the ability to simplify complex findings, influence cross-functional stakeholders, and present clear recommendations to leadership. A proactive, curious, and results-driven mindset, with the ability to take ownership of initiatives, navigate competing priorities, and deliver meaningful improvements in a fast-paced environment. Join Our Team We’re a publicly traded (NASDAQ: DKNG) technology company headquartered in Boston. As a regu

在DraftKings，AI正日益成为我们当下与未来的核心组成部分，驱动着当今的工作方式，引导更明智的决策，并激发大胆的创意。它正在改变我们提升客户体验、简化运营流程和释放新可能性的方式。我们的团队因创新而充满活力，并积极拥抱新兴技术。我们不会等待未来到来，而是正在塑造它，一步一个大胆的脚印。对于那些将AI视为进步驱动力的人，来一起建设未来吧。王冠属于你。作为忠诚度计划运营经理，你将帮助塑造DraftKings Rewards如何为我们的玩家创造价值并推动业务表现。你将把玩家行为、计划表现和业务洞察联系起来，识别能够增强参与度并推动我们产品实现有意义改进的机会。与我们的Analytics、Finance和Loyalty Operations团队紧密合作，你将把复杂数据转化为可执行的建议，并帮助将计划增强措施付诸实现。你的工作将影响我们忠诚度计划的演进方式，在回报丰厚的玩家体验与长期业务影响之间取得平衡。作为忠诚度计划运营经理，你将做什么：深入理解DraftKings Rewards，包括计划层级、赚取和兑换机制、里程碑和权益。作为可信赖的资源，解答有关我们各产品中计划机制和表现的问题。通过衡量玩家参与度、层级进展、奖励使用情况和业务影响的关键绩效指标来跟踪计划健康状况。与Analytics团队合作，验证数据并加强绩效报告。分析玩家行为、计划表现和忠诚度举措，以识别改进机会、衡量有效性并建议增强措施。与Finance和Analytics一起评估奖励成本、使用情况和计划经济性，为平衡玩家价值与业务表现的决策提供依据。与跨职能团队协调运营需求、测试、发布和问题解决，推动忠诚度计划增强措施的执行。通过为忠诚度创新和增强措施构建有数据支持的商业案例，连接玩家需求、预期业务影响和实施考虑因素，从而塑造投资优先级。利用人工智能（AI）工具和自动化来提高分析、监控、文档和运营工作流的速度与准确性，同时对照可信数据源验证输出。你将带来：至少5年忠诚度计划、奖励、计划运营或消费者分析方面的经验，并有使用数据为业务决策提供依据的过往记录。强大的分析和问题解决能力，包括熟练使用SQL，以及独立查询、调查和验证数据以回答复杂业务问题的能力。对忠诚度计划经济性、绩效衡量和实验有扎实理解，能够评估计划有效性并识别改进机会。有使用AI工具和自动化提高分析效率、简化流程并支持决策的经验，同时高度关注准确性。强大的运营判断力和对细节的关注，能够预见挑战、理解系统依赖关系，并将想法转化为可执行需求。出色的沟通和协作能力，能够简化复杂发现、影响跨职能利益相关者，并向领导层提出清晰建议。积极主动、充满好奇心并以结果为导向的心态，能够对举措负责、驾驭相互竞争的优先事项，并在快节奏环境中交付有意义的改进。加入我们的团队：我们是一家上市（NASDAQ: DKNG）科技公司，总部位于Boston。作为一家合规

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